Posts Tagged ‘Fundraising’
Responsive Mindsets for Growing Generosity By Noah Barnett
8 Responsive Mindsets for Growing Generosity The world you fund-raise in has changed and so should your responsive mindsets. Your supporters are hyper-connected and receive personalized, data-informed experiences from every brand they interact with. They expect the same kind of personal connections to the causes they care about. What hasn’t changed? Generosity. The desire to…
Read MoreMacular Degeneration in Fundraising By Ron Frey
What does Macular Degeneration have to do with Fundraising? My grandmother eventually lost her sight to macular degeneration. In preparation, we took steps to help her adjust to the reality that she would eventually go blind. We helped her map out her apartment and burned into her memory the number of steps from her bed…
Read MoreCross Border Giving Around the World By Dr. Gary Hoag
Constructive Cross Border Giving Around the World As we draw closer to Christ and grow in generosity, our heart of compassion enlarges for addressing big needs around the world. People cry for help, and we want to respond. But often our aid creates unhealthy dependency on external support. What if there is a way to…
Read MoreAttention Non-profits – It’s Not About Fundraising By Tom Atema
Attention Non-profits, it all about relationships! Non-profits have become way too transactional, and are losing sight of their mandate. It started before we ever heard the word Coronavirus, Covid or Covid-19. For sure, 2020, accelerated my concern as I worked with and studied many non-profits. I speak with people in the non-profit world every day…
Read MoreFive Keys to Unlock Major Donor Generosity By Robert Yi
Unlock Transformational Generosity From Your Donor Community! Every year, Westfall Gold conducts an in-depth analysis of the impact of our weekend experiences and how they unlock major donor generosity. The application of what we’ve learned has resulted in increased average gifts at our events from $50,804 in 2014 to $162,437 in 2020. For the…
Read MoreDirect Mail Brings Huge Success By Christa Huff
Don’t Believe the Rumors About Direct Mail! There have long been (unsubstantiated) rumors of the demise of direct mail. In fact, this workhorse of our direct response fundraising plan has been a steady, reliable source of funding. And after everything that happened in 2020, this approached turned into the fundraising hero of the year. As…
Read MoreMeasuring Fundraising Success By Dr. Zenet Maramara
A Different Way of Measuring Fundraising Success Traditional fundraising measures success in terms of meeting targets: amount of money raised, return on investment (ROI), increase in giving and donor data base. All these are good, but if success is measured by these targets only, then we are merely transactional and not transformational fundraisers. From Transaction…
Read MoreHow a CFO Can Propel a Capital Campaign By Brent Hafele
8 Actions a CFO Can Take to Propel a Capital Campaign The majority of nonprofit executives and Christian Leadership Alliance members will tell you that “building future financial sustainability” is one of their organization’s top strategic priorities. One of the best ways to do that is through better fundraising. The CFO Recently a nonprofit CFO…
Read MoreDonor Impact Reports By Christa Huff
Creating Effective Donor Impact Reports One of the main reasons donors fail to give again is because they didn’t receive impact reports. They didn’t know what their first gift accomplished. It might seem straightforward to you, but they want to see how their gift impacted the cause. There are a multitude of ways you can…
Read More5 Ways to Improve Your Fundraising Strategy By Shelley Cochrane
5 Improvements to Your 2021 Fundraising Strategy A new year presents the opportunity to put fresh eyes on how well you’re engaging your donors and connecting them to the impact their gifts are making. Take a moment to evaluate these five areas to strengthen the bond with your donors. (1) LOOK BACK Look at your…
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