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Facebook and Fundraising By Amy Sewell

The value of Facebook for Fundraising Recently, I was talking with the director of development for one of the organizations we serve, and he expressed that he was feeling fed up with social networks making changes that hamper organizations. Why should an organization continue to put resources into tools that could easily change the rules…

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Is Facebook Holding Your Fans for Ransom? By Georgia Joseph

By Georgia Joseph Facebook marketing is over — welcome to the new era of Facebook advertising. A recent article on AdAge Digital  begins, “Facebook is being more blunt about the fact that marketers are going to have to pay for reach.” So, if you’ve noticed your Facebook referral traffic dropping lately, you’re not the only one and…

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