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Macular Degeneration in Fundraising By Ron Frey

What does Macular Degeneration have to do with Fundraising? My grandmother eventually lost her sight to macular degeneration. In preparation, we took steps to help her adjust to the reality that she would eventually go blind. We helped her map out her apartment and burned into her memory the number of steps from her bed…

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Working for God By Ron Frey

What is different about working for God? I recently read an article in the Wall Street Journal about people who are living a secret life by working remotely at two jobs. (August 14-15, 2021, Page B1) As the article says, “the money can be great, but it comes with a constant fear of getting caught.”…

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Inflating Generosity by Ron Frey

Inflating Generosity and It’s Impact on Giving I’ve got a secret. I am a billionaire, and you can be too. Here is the proof: a twenty-billion-dollar bill from the Reserve Bank of Zimbabwe. Now, because of Zimbabwe’s economic failure, this bill is not worth the paper it is printed on. It does, however, illustrate a…

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COVID, Stress, Trauma, and You By Ron Frey

Are you experiencing COVID trauma or something else? Evelyn* was reaching her limits and it was not just the effect of COVID on ministry operations, or a family member contracting the disease. Nor was it the existential threat it posed to the organization’s financial viability, the disruption caused by a board member or a series…

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The VUCA Vortex By Ron Frey

  Are You in the VUCA Vortex? The military defines VUCA as Volatility, Uncertainty, Complexity, and Ambiguity – the environment of war. If the year of 2020 has you living in a VUCA Vortex, I have two encouraging thoughts for you: You can turn the VUCA experience into a positive force, and Don’t go it…

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Frame Your Appeal By Ron Frey

How will you frame your appeal now? How is your fundraising appeal doing in the midst of massive cultural change? The impact of COVID-19, George Floyd, the Black Lives Matter movement, and the polarization of politics around so many social and economic issues, are shifting what donors feel is their highest priority for giving. How…

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The Gift of a Beautiful Thing By Ron Frey

  A $30,000 smile and the gift of other beautiful things. Sarah* loved to laugh, but she was self-conscious whenever she smiled. A daughter of a pastor, growing up her family didn’t have the money for braces and by the time she launched her career as a young adult, her crooked teeth had become a…

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Purpose or Assignment By Ron Frey

God’s Purpose or My Assignment? The guest speaker at church shocked me with this statement: “God has not given you a purpose in life!” You could hear a pin drop as we waited for the next line. He repeated it for emphasis. “You do not have a God-given life purpose!” As he explained how trying…

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Prayers for Fundraising By Ron Frey

Learn to Pray Great Fundraising Prayers What is the role of prayer in fundraising? Over the course of my career, I’ve danced around the issue. While I respect ministries that employ the philosophy of “all prayer and no ask,” I’ve always believed that asking givers to respond to ministry opportunities and meet a need is…

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