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What Appeals and Invitations Reveal By Dr. Gary G. Hoag

What does the message in your appeals and invitations communicate? Almost daily in December my mailbox received a stack of direct mail appeals inviting us to participate with various ministries in their work through giving. One evening my wife neatly left a stack of them for me on the counter. The assortment included organizations we…

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Your Most Important Message By Dr. Gary G. Hoag

Your most important message often appears as the least significant! As I navigate life, I realize the little things in life are really the big and important things. If I apply this idea to the many channels through which I receive messages, a keen insight emerges. At least I am learning this in my own…

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