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Attention Non-profits – It’s Not About Fundraising By Tom Atema

Attention Non-profits, it all about relationships! Non-profits have become way too transactional, and are losing sight of their mandate. It started before we ever heard the word Coronavirus, Covid or Covid-19. For sure, 2020, accelerated my concern as I worked with and studied many non-profits. I speak with people in the non-profit world every day…

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A Force Most Non-profit Leaders Can No Longer Ignore

The Millennials by Atul Tandon Most Millennials may not have a lifetime of earnings to start a foundation or simply give away. But many of them engage with non-profits, and likely will have the potential to be loyal donors in years ahead. Last year, TIME magazine called Millennials the “Me, Me, Me” generation, but numbers…

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