Posts Tagged ‘fundraise’
The Significance of Segmentation By Ryan Carpenter
Careful Segmentation Increases Collaboration Donor segmentation, the process of categorizing donors into targeted groups, is a common foundational strategy in fundraising and development. But today, leading edge platforms such as GivingDNAā„¢ are changing the way organizations not only think about segmentation but how they more purposefully interact with donors. Some will remember the catchy…
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