Posts Tagged ‘Resource Development’

Farewell to Fickle Fundraising By Ron Haas

How to Avoid Fickle Fundraising The Cambridge English Dictionary defines fickle as “likely to change your opinion or your feelings suddenly and without a good reason.” I wanted to visit you first to that you might benefit twice. I wanted to visit you on my way to Macedonia and to come to you from Macedonia,…

Read More

Time to Rethink Your Newsletters By Amy Sewell

The Search for More Effective Newsletters Recently, we asked ourselves, “Is there a better way to do newsletters so they can have a greater impact on your donor file, while also increasing the funds they raise?“  A SIMPLE TEST Typical eNewsletters for nonprofits consist of a single email with a brief intro from the organization’s…

Read More

Get Ready For Your Next Donor Meeting By Justin Streiff

5 things to know ahead of your next donor meeting! Going into a donor meeting unprepared is the surest way to secure a bad outcome. Here are some essential tips for preparing a donor meeting. Successful major gifts fundraising inevitably requires developing comfort with—or, really, a passion for—in-person meetings with your organization’s active and prospective…

Read More

Macular Degeneration in Fundraising By Ron Frey

What does Macular Degeneration have to do with Fundraising? My grandmother eventually lost her sight to macular degeneration. In preparation, we took steps to help her adjust to the reality that she would eventually go blind. We helped her map out her apartment and burned into her memory the number of steps from her bed…

Read More

Developing a Generous Culture By Brian Kluth

A Generous Culture Has Generous Givers and Giving! To develop a generosity culture, it is important to understand these five spiritual practices that are needed to help grow generous givers and giving. 1 – INSTRUCT with Scriptures Generosity and financial teaching, particularly in a church should focus on the Bible – not the budget, bills,…

Read More

The Gift and Gratitude By Ryan Stillwater

There’s Power Between the Gift and Gratitude At my childhood birthday parties, my anxious fingers longed for that table of gifts. My mother, on the other hand, would usually be taking diligent notes: What was I given? Who was it from? And she always had a stack of blank thank-you cards ready for me when…

Read More

Cross Border Giving Around the World By Dr. Gary Hoag

Constructive Cross Border Giving Around the World As we draw closer to Christ and grow in generosity, our heart of compassion enlarges for addressing big needs around the world. People cry for help, and we want to respond. But often our aid creates unhealthy dependency on external support. What if there is a way to…

Read More

How to Create Urgency in Digital Campaigns By Jason Wood

Two Highly Effective Ways to Increase Urgency in Digital Campaigns Creating a sense of urgency in digital fundraising is an effective way to increase results, which can lead to a greater impact for your organization. But how? Here are two highly useful visual tactics you can incorporate into your next online campaign: countdown timers and…

Read More

Five Keys to Unlock Major Donor Generosity By Robert Yi

  Unlock Transformational Generosity From Your Donor Community! Every year, Westfall Gold conducts an in-depth analysis of the impact of our weekend experiences and how they unlock major donor generosity. The application of what we’ve learned has resulted in increased average gifts at our events from $50,804 in 2014 to $162,437 in 2020. For the…

Read More

What Outcomes Does Your Case For Support Create? By Shelley Cochrane

Is Your Case For Support Attracting or Repelling? One of the ways nonprofits demonstrate their gift-worthiness is through a written Case for Support document. When I worked on my first Case for Support, I described our vision and mission, goals for the future, the people we were helping, the cost, and a brief history. That…

Read More